Many gym websites have a masculine tone and primarily cater to men, often using images of muscles and bodybuilding. However, Oneway aims for a more approachable style to appeal to those who wish to maintain an exercise routine but may feel intimidated by traditional gym environments.
To effectively present the services of Oneway, the website features up to 12 different layouts besides the homepage. Each page’s information has undergone multiple discussions and revisions to ensure it serves as a comprehensive platform for clients to showcase themselves in the future.